When you have a news story, don’t forget to vote and post on Squawks!
Users can vote on stories and the highest voted stories appear in FlightAware’s daily, weekly, and monthly newsletters (circulation over 1.5M).
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You’ll never get that kind of exposure posting news articles in the forums. 
Why should I do that, so I get a bunch of down votes from your disgruntled users you let run amok.